Multicolor 13.3 inch Electronic Shelf Label ESL

The Cloud Multicolor Electronic Shelf Label

We designed the electronic shelf label (ESL )  with China leading retailers Alibaba. It is truly enterprise-class solution using BLE, Wi-Fi, and cloud computing technology, offering the lowest total cost and best performance of any ESL vendor. The electronic shelf label (ESL ) are truely scalable and central managed up to unlimited volume, no server are needed in-store.

The pressure on retail is constantly increasing. Due to the need to harmonize e-commerce and retail Prices, new technologies are pursued. The advantages of dynamic and comprehensive price management while decreasing the work load are obvious. You can easily adjust prices in accordance with your competitors or nurture specific shopping behaviour.

Circumstantial pricing is not a futuristic trend but reality. Customers get various prices on often identical offers through different channels. This calls for tools to control and streamline multiple of those channels. Additionally, our system offers actuality, time saving and resource optimization. Manual price adjustments are time and resource consuming no matter if it’s a big enterprise, car retailer, supermarket, fashion store or small business. Empower yourself to reallocate those resources. Digital price adjustments premise-wide with electronic shelf labels is now a matter of minutes rather than hours.

E-commerce further increases the competitive pressure on retailers and leads to more frequent price adjustments. Displaying an already outdated price often leads to immediate loss of trust towards customers, which no business owner can afford in today’s economy. Electronic price tags provide the possibility to confront these needs with flexibility, productivity and precision. Changing a traditional paper price tag takes about 3 minutes, which quickly adds up to several hours of work for an entire store. Beside slower price implementation, increased cost and higher error probability, paper price tags can also cause significant waste. Due to the short response, time labels can be updated during business hours without risking a mismatching of shelf and cash register price which reduces complaints.
Let us use the digital price tag to solve all the issues the traditional paper tags have.