Multicolor 5.8 inch Electronic Shelf Label ESL

The Cloud Multicolor Electronic Shelf Label

We designed the electronic shelf label (ESL )  with China leading retailers Alibaba. It is truly enterprise-class solution using BLE, Wi-Fi, and cloud computing technology, offering the lowest total cost and best performance of any ESL vendor. The electronic shelf label (ESL ) are truely scalable and central managed up to unlimited volume, no server are needed in-store.

The digital price tag is popular used in many industry with the development of technology. One of the reasons that big retail chain stores who can put more resources on sales and marketing is that they have equipped with digital price tag, and integrated the smart labels and loT technology with their own system: in seconds, all the digital price labels are updated with the latest data from head office without a failure. Electronic shelf label triggers a happy journey for customers who want to be more engaged into the shopping environment and benefited from deeper interactions with stores.

At present, more and more chain store and huge supermarket start to try the use of digital price tag. Through the use of digital price tag, the user not merely can save labour cost, but improve the idea of environmental protection. People make the recycling use of price tag become possible. Besides, the digital price tag help the store appearance looks more cleaner and shipshape than before which can impress the end user deeply. For the chain store, the huge advantage of electronic shelf label will be more obvious. The user can use the LED light strategy to do a series of promotion work which highlights the commodity characteristics and the strength of the discount. On the one hand, the customer’s eyes will be attracted by the new style of promotion method. On the other hand, the customers can recognize soon which commodities are participated in promotion, which are not. People will make decision quickly under this mode of sales promotion.
    
Comparing with the traditional price tag, electronic shelf label can update the commodity information including the price, commodity name, promotion time, QR code etc automatically once the user’s ERP or POS system updated the commodity information. They can also edit the price tag template freely by themselves which help them change the template style freely
      
Let us start try the electronic shelf label to experience the brand new retail revolution.